I have just watched a tv documentary of the challenges of a Pet Store.
This Pet Store is located in a busy section of the city –lots of people walking around but they don’t seem to want to enter this Pet shop.
What is happening?
First competition with a bigger store. There is one just down the road. The bigger store sells goods at a cheaper price because they buy in bulk, their goods have more variety, the shop has a modern layout and workers better trained in customer’s relations.
As for our store, is in need of re painting, better layout, better goods display and it has to fix its prices problem. Many things to sort out.
Certainly, it would be helpful if the Pet Store could promote itself. If this shop is in Kuching, I would advise it to advertise with us. We have people visiting us, and many will read about them. They would become its customers.
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